Preloved Designers – Our Story!
At Preloved Designers, we believe there is a better way to love fashion.
But the gloomy story is that after using once, the most expensive and exuberant outfits and accessories are but rendered as mere treasures to be looked at with longing but never to be repeated! This love darling, is suffocating your wardrobe big time. Just open up your wardrobe and look at the lanky carcasses of designer dresses every hanger is possessed with. The swooshing moves of your hand fills these outfits with an unbridled passion only to be shut behind the wardrobe until you make up your mind and throw it away with a sense of guilt, your kids will never know!
One such episode led Maria, the owner of Preloved Designers, come up with this brilliant idea to re-love the preloved designer clothes, shoes and bags. Her brainchild, Preloved Designers popped up when the beautiful lady had to convince her hard-nut of a husband to pay for each and every designer dress to stock up for a family wedding. Being lavish with one’s outfits and accessories is but an unbridled desire no woman can resist, she could neither and I don’t blame her! And here comes the next wedding and the drama unfolded in pure mayhem. With the I-have-nothing-to-wear symptoms, she began preparing for the next wedding, by first letting her uber-expensive authentic designer collection transform into second hand loves.
We, at Preloved Designers totally feel you, because no matter how expensive, exquisite or exuberant your outfit, once you have worn it, repeating it is a sin no pastor or pope can give you an atonement recipe for. Call it the perks of social life. Between the smaller sin of throwing away the loved pieces, and greater one of repeating, Maria chose to build a platform for women suffering like her, move to a pedestal where the reluctantly abandoned designer stuff could be brought for adoption as second hand designer stuff!
In other words, she discovered the relishes of second hand fashion and opened it up for all and sundry!
At Preloved Designers, Maria single handedly stepped up to transform the world and make it a better and beloved place for second hand designer clothes, bags and shoes. But there came many hurdle along which still continue to bog her way. For some, owning preowned goods is but selling one’s soul to Lucifer! It’s a taboo, many would rather kill than commit to! Maria has an uphill task ahead of her to not only change the mind of the people of the community but make second hand goodies get a second chance in life, sticking to your wardrobe forever will never be able to grant them. Though, owning luxury items through second hand sales is a fantasy which no store can make come true. For people like me, who are crazy for fashion goodies and broke more often than not, second hand designer sales offer gems to kill for!
Therefore, at Preloved Designers, we live by the divine rule-
…سڑنے نا دو بيچ دو
(Don’t let it rot, sell it..)